October 27, 2023

RWK Goodman advises Annika and Tom Bosanquet on the sale of sustainable packaging business Wrapology to German-based Carton Group

Posted in Commercial, Corporate

RWK Goodman has advised brother and sister Annika and Tom Bosanquet on the sale of the Wrapology Group, comprising of Wrapology International Limited in the UK and two subsidiaries in Hong Kong and China, to Carton Group, a prominent packaging company backed by investment firm Waterland.

Wrapology is an industry pioneer in customised, sustainable and cost-effective luxury packaging known for its keen sense for brands and outstanding packaging design and materials. Wrapology has a distinctive customer portfolio including high-profile, international and emerging brands.

The sibling-run company Wrapology will become a direct subsidiary of the Carton Group. The Carton Group is a leading German packaging company and is renowned for its innovative packaging solutions that cater to wide-ranging industry needs.

RWK Goodman’s team who advised on the deal was made up of Dominic Prentis, Catherine Hayes, Hector Freyne, Holly Freuchen and Giles Littlewood.

Annika Bosanquet, Co-Founder and outgoing CEO of Wrapology, comments:
“This acquisition is the ideal next step in our success story and allows us to bring our strong brand understanding, our high level of design and material expertise as well as decades of experience in complex logistics to the group. I am pleased that Wrapology has found its home in the Carton Group, who are recognised across the industry as premium packaging manufacturer and experienced guardian of a growing international business portfolio.”

“RWK Goodman were able to navigate a complex transaction to completion, co-ordinating advice across all of the jurisdictions in which the with Wrapology group is registered, being the UK, Hong Kong and China. RWK worked seamlessly with advisors that both Carton Group and the sellers introduced, and particularly towards the final weeks, drove momentum to take the transaction to a successful close.”

Dominic Prentis, Partner in the Corporate team at RWK Goodman comments:

“We are thrilled to have played our part in facilitating this deal, which brings a high-profile luxury goods company into a packaging group focussed on growth and backed by Waterland. We wish the combined entity success as Wrapology is welcomed into Carton Group.”

Key parties:

  • Annika and Tom Bosanquet – Sellers.
  • Carton Group– Buyer.
  • Waterland – Investment fund.
  • Wrapology – Target.
  • RWK Goodman – Lawyers to the Sellers.
  • Deloitte – Corporate finance advisors to the Sellers.
  • Azets – Tax advisors to the Sellers.
  • Winslows Tax Lawyers – Specialist corporate tax Lawyers to the Sellers.
  • SKW Schwarz – German lawyers to the Sellers.
  • Latham & Watkins – Lawyers to the Buyer.


About Carton Group

Carton Group is a leading packaging company based in Schwabach, Germany. It is owned by Waterland, an investment firm with a track record of over 1,000 investments and more than €14 billion in assets under management. The Carton Group aims to become a leader in the European packaging industry, both through organic growth and targeted acquisitions. With innovative and intelligent packaging solutions, Carton Group increases the value and benefit of products. In close cooperation with its customers, Carton Group contributes to increasing efficiency throughout the entire value chain.

About Wrapology

Wrapology is a pioneer of high-quality, sustainable luxury packaging. With its headquarters in London and offices in Hong Kong and Shenzhen, the company primarily serves discerning brands in the areas of beauty, jewellery, perfume and household appliances. Due to its long-standing relationships with its production partners, Wrapology is able to service orders from individual prototyping with the most demanding, sustainable materials to small production runs to large quantities.

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